Fundamental analysis

Fundamental Analysis of Gold

Gold sets itself apart from the rest of the precious metals. In addition to being used in production (for example, jewelry), gold often acts as a protective asset often referred to as a "store of value".

If an economic crisis arises, demand for gold begins to grow because investors view this metal as a way to keep and protect their money. So, if negative macroeconomic data is published, the price of gold may rise.